← Explore all featuresMARKETING SUITE

Automations
made simple.

Connect your customer journey with practical workflows that run around the clock.

BRANDROOF / AUTOMATIONS

Automations

Connect triggers, conditions, messages, tasks and updates in a visual builder that turns your best process into a repeatable customer journey.

● CONNECTED AND ACTIVE
BUILT AROUND YOUR BUSINESS

Everything working
together.

01

Visual automation

Understand every step and branch without writing code.

02

Flexible logic

Use timing, conditions and customer data to guide each journey.

03

Reliable execution

Make sure important follow-ups happen consistently and on time.

HOW IT WORKS

Get set up.
Keep moving.

Connect your customer journey with practical workflows that run around the clock.

1
STEP 1

Trigger

Start from a lead, appointment, payment, tag or other event.

2
STEP 2

Orchestrate

Add messages, conditions, waits, tasks and record updates.

3
STEP 3

Measure

Review activity and improve the workflow as your business grows.

Marketing SuitePart of your connected Brandroof platform
One customer viewEvery interaction stays connected
Built around your workflowPractical tools for growing businesses
EXPLORE THE EXPERIENCE

See how Automations
works in real life.

Connect enquiries, follow-up, bookings, payments and reviews into one repeatable process. Choose a customer moment and explore what happens next.

Business automationsEXAMPLE DATA
JS
Jordan SmithNew website enquiry · Melbourne
● Active
Trigger receivedCustomer activity recorded
Ready
Journey runningRelevant details connected
Next
Customer updatedNext action ready for your team
Next

Interactive example using sample customer data.

MORE THAN A SINGLE FEATURE

Everything you need
to make it work.

Automations works best when the details, people and next steps are connected. Explore the practical capabilities that support your team every day.

CAPABILITY 01

Visual workflow design

Map your customer journey in understandable steps so your team can see what happens after an enquiry, booking, payment or other key event.

Included in your connected platform →
CAPABILITY 02

Useful starting triggers

Begin an organised journey when a form arrives, an appointment is created, a stage changes or a practical customer milestone is reached.

Included in your connected platform →
CAPABILITY 03

Timing that makes sense

Use appropriate waits and follow-up windows so customers receive communication at the point that suits the experience.

Included in your connected platform →
CAPABILITY 04

Customer-aware conditions

Shape different pathways around the information you know, the customer’s interests and the outcome your team is trying to achieve.

Included in your connected platform →
CAPABILITY 05

Messages and team actions

Connect customer communication, internal reminders, ownership changes and record updates in one practical process.

Included in your connected platform →
CAPABILITY 06

Workflow visibility

Understand what the journey is designed to do and refine the process as your business grows and customer needs change.

Included in your connected platform →
MADE FOR REAL BUSINESSES

Different businesses.
One clearer journey.

Explore practical ways Automations can support the customer moments that matter.

EXAMPLE SCENARIO · BRIGHT WATER FILTRATION

New-lead journey

The customer challenge

New enquiries need a fast response and a clear next step.

How Automations helps

Capture the form, update the contact, send a helpful introduction and create a team follow-up.

See this for your business
YOUR CONNECTED CUSTOMER JOURNEY

A more organised
next step.

The first stages of the customer journey happen more consistently without manual coordination.

Customer context connected
FOLLOW THE CUSTOMER JOURNEY

Every moving part.
Working together.

Select a step to see how Automations supports a clear, connected customer experience from the initial moment to the next action.

STEP 01 OF 05

A customer takes action

Website enquiry creates a clear starting point in Automations.

Connected to your Brandroof customer record
EXPLORE THE OPPORTUNITY

What could a clearer
process uncover?

Adjust the example inputs to see how many customer moments may not currently have a consistent process. This is an illustrative planning tool, not a performance prediction.

YOUR ILLUSTRATIVE OPPORTUNITY42

customer moments without
a consistent process

Out of 120 monthly repeatable customer tasks, around 78 are already covered by the process you selected.

65% currently covered · 35% worth reviewingExplore your customer journey
BETTER AS ONE PLATFORM

Automations is only
the beginning.

Connect this feature with the rest of Brandroof to create a smoother experience for your customers and a clearer process for your team.

QUESTIONS, ANSWERED

Everything you want
to know.

Practical answers to common questions about using Automations in your business.

Ask the Brandroof team
Do I need to write code to build a workflow?+

Brandroof’s workflow approach is designed around understandable triggers, steps, timing and customer actions so practical journeys can be organised visually.

What can start an automated journey?+

Useful triggers depend on your setup and may include a new form enquiry, customer event, appointment, sales-stage change or relevant payment milestone.

Can a workflow combine messages and team tasks?+

Yes. A connected journey can coordinate customer communication, reminders, record updates and the internal actions that keep your team informed.

Can workflows be adjusted over time?+

Your customer journey can evolve as you learn what customers need, refine your timing and improve the way different parts of the business work together.

How do I get started with Automations?+

Book a Brandroof demo and explain how your business currently handles repeatable customer tasks. The team can help you explore a setup that suits your services, customer journey and existing priorities.

AutomationsConnect enquiries, follow-up, bookings, payments and reviews into one repeatable process.

See Automations in action
ONE PLACE FOR YOUR WHOLE BUSINESS

Ready to grow
with Brandroof?

Connect your customers, conversations, marketing and payments in one practical business platform.

See plans Book a demo