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Social Planner
made simple.

Plan, approve and schedule social media content across all your business channels.

BRANDROOF / SOCIAL PLANNER

Social Planner

Plan campaigns, create content, coordinate approvals and schedule posts from a calendar your whole team can understand.

● CONNECTED AND ACTIVE
BUILT AROUND YOUR BUSINESS

Everything working
together.

01

Visual calendar

See what is planned, ready and published across your channels.

02

Simpler approvals

Keep feedback and status clear before content goes live.

03

Consistent publishing

Schedule content ahead so your brand stays active.

HOW IT WORKS

Get set up.
Keep moving.

Plan, approve and schedule social media content across all your business channels.

1
STEP 1

Plan

Map campaigns, themes and important dates in one calendar.

2
STEP 2

Create and approve

Prepare posts and move them through a clear review process.

3
STEP 3

Schedule

Choose the right time and let Brandroof handle publishing.

Marketing SuitePart of your connected Brandroof platform
One customer viewEvery interaction stays connected
Built around your workflowPractical tools for growing businesses
EXPLORE THE EXPERIENCE

See how Social Planner
works in real life.

Plan, approve and schedule your social content without last-minute chaos. Choose a customer moment and explore what happens next.

Social media plannerEXAMPLE DATA
JS
Jordan SmithNew website enquiry · Melbourne
● Active
Caption createdCustomer activity recorded
Ready
Content approvedRelevant details connected
Next
Post scheduledNext action ready for your team
Next

Interactive example using sample customer data.

MORE THAN A SINGLE FEATURE

Everything you need
to make it work.

Social Planner works best when the details, people and next steps are connected. Explore the practical capabilities that support your team every day.

CAPABILITY 01

Clear content calendar

See what your team is preparing, which posts are awaiting approval and what is scheduled to go live next.

Included in your connected platform →
CAPABILITY 02

Organised content creation

Keep ideas, captions, campaign themes and publishing plans together rather than scattering them across chats and spreadsheets.

Included in your connected platform →
CAPABILITY 03

Review and approval

Give team members a clearer way to review upcoming content before a customer-facing message is published.

Included in your connected platform →
CAPABILITY 04

Advance scheduling

Prepare content ahead of time so your business can maintain a more consistent presence during busy operational weeks.

Included in your connected platform →
CAPABILITY 05

Content support

Develop ideas and useful copy around the services, offers, customer stories and seasonal moments relevant to your brand.

Included in your connected platform →
CAPABILITY 06

Campaign coordination

Bring social activity into the wider marketing journey so campaigns feel connected rather than appearing as isolated posts.

Included in your connected platform →
MADE FOR REAL BUSINESSES

Different businesses.
One clearer journey.

Explore practical ways Social Planner can support the customer moments that matter.

EXAMPLE SCENARIO · BRIGHT WATER FILTRATION

Service education

The customer challenge

The team wants to explain filtration benefits without planning posts at the last minute.

How Social Planner helps

Map a sequence of educational topics, review the wording and schedule the selected content.

See this for your business
YOUR CONNECTED CUSTOMER JOURNEY

A more organised
next step.

The business has a clearer calendar and more consistency across its social activity.

Customer context connected
FOLLOW THE CUSTOMER JOURNEY

Every moving part.
Working together.

Select a step to see how Social Planner supports a clear, connected customer experience from the initial moment to the next action.

STEP 01 OF 05

A customer takes action

Website enquiry creates a clear starting point in Social Planner.

Connected to your Brandroof customer record
EXPLORE THE OPPORTUNITY

What could a clearer
process uncover?

Adjust the example inputs to see how many customer moments may not currently have a consistent process. This is an illustrative planning tool, not a performance prediction.

YOUR ILLUSTRATIVE OPPORTUNITY42

customer moments without
a consistent process

Out of 120 monthly monthly content ideas, around 78 are already covered by the process you selected.

65% currently covered · 35% worth reviewingExplore your customer journey
BETTER AS ONE PLATFORM

Social Planner is only
the beginning.

Connect this feature with the rest of Brandroof to create a smoother experience for your customers and a clearer process for your team.

QUESTIONS, ANSWERED

Everything you want
to know.

Practical answers to common questions about using Social Planner in your business.

Ask the Brandroof team
Can I plan social content ahead of time?+

Yes. A shared content calendar helps your team prepare, review and organise upcoming posts around the schedule that suits the business.

Can multiple people review content?+

A more organised creation and approval process makes it easier for your team to understand what is drafted, what needs review and what is ready to publish.

Can I plan posts around promotions or services?+

Content can be grouped around service education, customer stories, seasonal campaigns, offers and other themes important to your audience.

Does social planning connect with the wider platform?+

Planning social activity alongside your broader marketing and customer journey helps the business create a more consistent, connected experience.

How do I get started with Social Planner?+

Book a Brandroof demo and explain how your business currently handles monthly content ideas. The team can help you explore a setup that suits your services, customer journey and existing priorities.

Social PlannerPlan, approve and schedule your social content without last-minute chaos.

See Social Planner in action
ONE PLACE FOR YOUR WHOLE BUSINESS

Ready to grow
with Brandroof?

Connect your customers, conversations, marketing and payments in one practical business platform.

See plans Book a demo