← All featuresALWAYS ON. ALWAYS HELPFUL.

Turn every conversation into an opportunity.

Brandroof AI responds instantly, understands customer intent and takes the next best action—from answering questions to booking an appointment.

app.brandroof.com.au
BRANDROOF / AI ASSISTANT

AI Assistant

Live and connectedWorking across your customer journey
● ACTIVE
1

Learn your businessAdd your services, FAQs, tone and booking rules.

2

Connect channelsBring website chat and customer conversations into Brandroof.

3

Grow around the clockLet AI respond, qualify and hand over the right leads.

BUILT FOR BETTER MOMENTUM

More progress.
Less busywork.

01

Instant replies

Give every enquiry a helpful, on-brand response at any hour.

02

Lead qualification

Ask the right questions and route serious opportunities to your team.

03

Automatic action

Book appointments, trigger follow-ups and update contact records automatically.

HOW IT WORKS

Simple to set up.
Powerful in action.

Brandroof brings the moving parts together so your team can spend less time managing tools and more time growing the business.

1
STEP 1

Learn your business

Add your services, FAQs, tone and booking rules.

2
STEP 2

Connect channels

Bring website chat and customer conversations into Brandroof.

3
STEP 3

Grow around the clock

Let AI respond, qualify and hand over the right leads.

AI CUSTOMER EXPERIENCEPart of your connected Brandroof platform
One customer viewEvery interaction stays connected
Built around your workflowPractical tools for growing businesses
EXPLORE THE EXPERIENCE

See how AI Assistant
works in real life.

Brandroof AI responds instantly, understands customer intent and takes the next best action—from answering questions to booking an appointment. Choose a customer moment and explore what happens next.

AI conversation centreEXAMPLE DATA
JS
Jordan SmithNew website enquiry · Melbourne
● Active
Response readyCustomer activity recorded
Ready
Intent identifiedRelevant details connected
Next
Next action suggestedNext action ready for your team
Next

Interactive example using sample customer data.

MORE THAN A SINGLE FEATURE

Everything you need
to make it work.

AI Assistant works best when the details, people and next steps are connected. Explore the practical capabilities that support your team every day.

CAPABILITY 01

Always-available answers

Give website visitors helpful answers outside business hours, during busy periods and while your team is away from the desk.

Included in your connected platform →
CAPABILITY 02

Business-aware responses

Shape conversations around your services, operating hours, locations, frequently asked questions and preferred tone of voice.

Included in your connected platform →
CAPABILITY 03

Smarter qualification

Identify the type of enquiry, collect useful details and recognise when a prospect is ready for a human conversation.

Included in your connected platform →
CAPABILITY 04

Booking-ready handover

Direct interested customers to the right calendar, service or next step without leaving them waiting for a response.

Included in your connected platform →
CAPABILITY 05

Conversation history

Keep each AI interaction connected to the customer record so your team can continue the conversation with complete context.

Included in your connected platform →
CAPABILITY 06

Human escalation

Route sensitive requests, unusual questions or high-value opportunities to the right person whenever human attention matters.

Included in your connected platform →
MADE FOR REAL BUSINESSES

Different businesses.
One clearer journey.

Explore practical ways AI Assistant can support the customer moments that matter.

EXAMPLE SCENARIO · BRIGHT WATER FILTRATION

After-hours lead

The customer challenge

A homeowner asks about a whole-house filter at 9:40 pm.

How AI Assistant helps

The assistant explains the service, asks for the suburb and offers an installation consultation.

See this for your business
YOUR CONNECTED CUSTOMER JOURNEY

A more organised
next step.

Your team starts the morning with the enquiry, location and requested appointment already recorded.

Customer context connected
FOLLOW THE CUSTOMER JOURNEY

Every moving part.
Working together.

Select a step to see how AI Assistant supports a clear, connected customer experience from the initial moment to the next action.

STEP 01 OF 05

A customer takes action

Website enquiry creates a clear starting point in AI Assistant.

Connected to your Brandroof customer record
EXPLORE THE OPPORTUNITY

What could a clearer
process uncover?

Adjust the example inputs to see how many customer moments may not currently have a consistent process. This is an illustrative planning tool, not a performance prediction.

YOUR ILLUSTRATIVE OPPORTUNITY42

customer moments without
a consistent process

Out of 120 monthly conversations, around 78 are already covered by the process you selected.

65% currently covered · 35% worth reviewingExplore your customer journey
BETTER AS ONE PLATFORM

AI Assistant is only
the beginning.

Connect this feature with the rest of Brandroof to create a smoother experience for your customers and a clearer process for your team.

QUESTIONS, ANSWERED

Everything you want
to know.

Practical answers to common questions about using AI Assistant in your business.

Ask the Brandroof team
Can the assistant understand my particular services?+

Yes. Your responses can be shaped around the information your business provides, including services, locations, common questions, availability and the tone you want customers to experience.

What happens when a customer needs a real person?+

The conversation can be handed to your team with its history and important details attached, allowing a staff member to pick up without asking the customer to repeat everything.

Does it work after business hours?+

Automated responses can keep engaging enquiries when your team is unavailable, then organise follow-up and handover for the next appropriate business window.

Will conversations appear in my customer records?+

Brandroof connects interactions with the wider customer journey, helping your team review conversations alongside lead details, appointments and follow-up activity.

How do I get started with AI Assistant?+

Book a Brandroof demo and explain how your business currently handles conversations. The team can help you explore a setup that suits your services, customer journey and existing priorities.

AI AssistantGive every enquiry a helpful, on-brand response at any hour.

See AI Assistant in action
KEEP BUILDING

Works even better
together.

Connect AI Assistant with the rest of Brandroof to create one seamless customer journey.

READY TO MOVE FASTER?

Put AI Assistant
to work today.

See how Brandroof can connect your customer journey, automate the repetitive work and help your team grow.

Start free trial Book a demo
14-day free trial · No credit card · Cancel anytime