Conversion-first pages
Build clear journeys around enquiries, offers, bookings and sales.
← All features◇FROM VISIT TO CONVERSION.
Build experiences designed to turn interest into action.
Create responsive pages, focused funnels and lead forms that connect directly to your CRM, campaigns and team workflows.
app.brandroof.com.au
BRANDROOF / WEBSITE & FUNNELS
Website & Funnels
◇
Live and connectedWorking across your customer journey
● ACTIVE1
Choose a goalStart with a service, campaign, booking or lead-generation outcome.
✓2
Build the journeyArrange content, forms and calls to action around that goal.
✓3
Launch and optimisePublish, measure conversions and improve what customers see.
✓BUILT FOR BETTER MOMENTUMMore progress.
More progress.
Less busywork.
Connected forms
Send every new lead directly into the right pipeline and follow-up.
Easy publishing
Launch and update pages without relying on a complicated tool stack.
HOW IT WORKSSimple to set up.
Simple to set up.
Powerful in action.
Brandroof brings the moving parts together so your team can spend less time managing tools and more time growing the business.
STEP 1
Choose a goal
Start with a service, campaign, booking or lead-generation outcome.
STEP 2
Build the journey
Arrange content, forms and calls to action around that goal.
STEP 3
Launch and optimise
Publish, measure conversions and improve what customers see.
WEBSITES AND CONVERSIONPart of your connected Brandroof platform
One customer viewEvery interaction stays connected
Built around your workflowPractical tools for growing businesses
EXPLORE THE EXPERIENCESee how Website & Funnels
See how Website & Funnels
works in real life.
Create responsive pages, focused funnels and lead forms that connect directly to your CRM, campaigns and team workflows. Choose a customer moment and explore what happens next.
Website conversion builderEXAMPLE DATA
JS
Jordan SmithNew website enquiry · Melbourne
● Active✓
Visitor engagedCustomer activity recorded
Ready○
Form completedRelevant details connected
Next○
Lead deliveredNext action ready for your team
NextInteractive example using sample customer data.
MORE THAN A SINGLE FEATUREEverything you need
Everything you need
to make it work.
Website & Funnels works best when the details, people and next steps are connected. Explore the practical capabilities that support your team every day.
Conversion-focused pages
Create clear pages around an actual customer outcome, whether that is an enquiry, appointment, service quote or campaign response.
Included in your connected platform →Connected lead forms
Collect useful customer details and send them directly into your customer records, sales process and follow-up workflows.
Included in your connected platform →Booking-ready journeys
Guide visitors towards a convenient next step by connecting relevant pages with calendars, enquiries and team notifications.
Included in your connected platform →Campaign landing pages
Build focused journeys for a particular service, suburb, offer or advertising campaign without confusing visitors with unnecessary steps.
Included in your connected platform →Customer-aware follow-up
Preserve the information a visitor submitted so later conversations, sales tasks and marketing messages have useful context.
Included in your connected platform →Practical conversion insight
Understand how visitors move towards the action you want and use those signals to improve the experience over time.
Included in your connected platform →MADE FOR REAL BUSINESSESDifferent businesses.
Different businesses.
One clearer journey.
Explore practical ways Website & Funnels can support the customer moments that matter.
EXAMPLE SCENARIO · BRIGHT WATER FILTRATION
Service enquiry
The customer challenge
A homeowner wants to understand whole-house water filtration and request pricing.
How Website & Funnels helps
See this for your business →A focused page explains the service, answers the most important questions and sends the completed form into the CRM.
YOUR CONNECTED CUSTOMER JOURNEYA more organised
◇
A more organised
next step.
The sales team receives a more useful enquiry with the details needed for follow-up.
Customer context connected
FOLLOW THE CUSTOMER JOURNEYEvery moving part.
Every moving part.
Working together.
Select a step to see how Website & Funnels supports a clear, connected customer experience from the initial moment to the next action.
A customer takes action
Website enquiry creates a clear starting point in Website & Funnels.
Connected to your Brandroof customer record
EXPLORE THE OPPORTUNITYWhat could a clearer
What could a clearer
process uncover?
Adjust the example inputs to see how many customer moments may not currently have a consistent process. This is an illustrative planning tool, not a performance prediction.
customer moments without
a consistent process
Out of 120 monthly website visitors, around 78 are already covered by the process you selected.
65% currently covered · 35% worth reviewingExplore your customer journey →
BETTER AS ONE PLATFORMWebsite & Funnels is only
Website & Funnels is only
the beginning.
Connect this feature with the rest of Brandroof to create a smoother experience for your customers and a clearer process for your team.
QUESTIONS, ANSWEREDEverything you want
Everything you want
to know.
Practical answers to common questions about using Website & Funnels in your business.
Ask the Brandroof team →Can a website enquiry go directly into my CRM?+
Yes. Connected forms help turn a website submission into an organised customer record and relevant next-step workflow.
Can I build separate pages for different services?+
Focused pages can be created around different services, audiences, campaigns or business goals so visitors receive more relevant information.
What happens after someone fills in a form?+
The enquiry can connect with your customer record, team notifications, sales opportunity and automated follow-up depending on how your journey is configured.
Can pages connect with online booking?+
Yes. A customer journey can guide visitors towards booking, making an enquiry or taking another practical next step that suits your business.
How do I get started with Website & Funnels?+
Book a Brandroof demo and explain how your business currently handles website visitors. The team can help you explore a setup that suits your services, customer journey and existing priorities.
◇
See Website & Funnels in action →Website & FunnelsBuild clear journeys around enquiries, offers, bookings and sales.
Put Website & Funnels
to work today.
See how Brandroof can connect your customer journey, automate the repetitive work and help your team grow.
14-day free trial · No credit card · Cancel anytime